Rui Machado
Chief Technology Officer
Orbit
Portugal
About
Rui Machado is the Co-Founder and Chief Technology and Product Officer at Orbit, where he leads end-to-end technology delivery, from architecture and platform engineering to product development. He drives the creation of Orbit’s core systems, including Orbie, Heimdall, and the Constellation API.With over 15 years of global experience in cata, AI, and Engineering, Rui has held senior leadership roles at H&M Group, Meta, Nike, Feedzai, Fraudio, and Jumia. He is also the author of Analytics Engineering with SQL and dbt (O’Reilly) and serves as a Non-Executive Board Member at Inovagaia.Rui holds a Master’s degree in Data Analytics, a Bachelor’s degree in Computer Science, and a Specialist Title in Computer Science.
Talk
Rui Machado | How Orbit is democratizing data consumption with Agentic AI
Agentic AI, Data Democratization, Conversational Analytics, Data Security, Decision Intelligence.
Orbit is transforming data consumption by replacing dashboards with agentic, context-aware AI. Rui Machado will explain how Orbit’s architecture, which integrates Orbie (a conversational agent), Heimdall (a security and access engine), and the Constellation API (an integration hub), allows users to obtain trusted, governed insights through simple queries. This session will demonstrate how Orbit streamlines traditional business intelligence (BI), automates analytical reasoning, and provides each employee with a personalised data assistant. Attendees will discover why agentic AI represents the next step in data consumption and how Orbit enables secure, scalable, and accessible data for all.