Most enterprises remain stuck in the demo phase: 88% of companies use artificial intelligence (AI) in at least one function, yet 94% see no measurable value from it (McKinsey, 2025). The gap is rarely the models themselves – it is everything around them: data access, legacy integration, language coverage, and organisational readiness.Vedran Bajer leads Wonderful’s deployments across 12 markets in one of Europe’s most linguistically diverse and regulatorily complex regions, including deployments for companies in Lithuania, Latvia, and Estonia. In this session, he explains what production looks like at scale: how deployments move from contract signing to production in weeks, why mature systems achieve automation rates above 80% and approximately 64% end-to-end resolution, compared with an industry average of around 3%, and what breaks first when a single-market pilot becomes a multi-market operation.Attendees will leave with a concrete deployment checklist drawn from real-world enterprise implementations—a practitioner’s view from the ground.